Tech Media Platform

An online publication built for engineers and programmers, covering science, technology, and the people behind them. The platform brings together articles, lectures, podcasts, and interviews in a single editorial space, with a focus on long-form content and technical depth.

1
Visual reference to popular science magazines carried through the layout, typography, and illustration style
2
A proper media outlet with the visual quality of a leading publication. A proper news publication, designed like a top-tier media brand.
3
Versatile content presentation covering everything from short notes to long-form features.
4
Key visuals with a touch of surrealism and humor that keep the tone lively rather than corporate.

Role: Product Designer, Art-director
Duties: Design of all pages, elements & key visuals
Context: IT-Media platform
Outcome: Hundreds of lectures, articles, and podcast episodes turned the project into both a media outlet and a community for engineers, helping the company attract talent.

Problem

The company had accumulated a large body of internal knowledge through years of lectures and educational events. To popularize its expertise and attract new specialists, this content was put online in open access. But the site was never built as a public-facing product.

The site was publicly accessible, but structured as an internal link database for lectures
Outdated visual design and inconvenient information architecture
The overall impression was dull and uninviting, failing to attract either readers or job candidates