Role
UX/UI Designer
Duties
Design, pitch
Context
Web app, B2B SaaS product
Team
Topcon Dev Team
Outcome
Greenlit. The product finally had a face, and the team had a clear set of tasks to work on.

Problem

A working back-end with no interface. The team had built the logic and data pipelines, but had nothing to show to stakeholders. The project was invisible and the team was unsure it would ever be recognized.

  • Complete absence of a user interface
  • No way to demonstrate the product's value
  • Uncertainty about project visibility and team recognition
  • Urgent timeline to prepare a presentable solution